Friday, December 08, 2006

Happy peanut song ...

I know you know it. You have to. How could you not?

Yesterday, I walked into work at noon and heard the song on TV. "It's been a while since I've heard that," I thought to myself.

That would not remain the case, however. Leaving ESPNews on all day, we must've heard the song 20 times, often within minutes of the last time. It started to drive us crazy. We wondered if Snickers had suddenly come into extra advertising dollars and bought up a slew of spots on the ESPN family of networks. At the end of the day, we wondered how many times we'd heard it and wished we'd kept track.

Today, at 11:55 a.m., it came on again. And I didn't drop the ball. One co-worker who had been in for a few hours said he'd heard it at least twice, so I counted those instances as well. And then I started keeping track.

Here are the results:

3 - 11:55 a.m.
4 - Noon
5 - 12:26 p.m.
6 - 12:30 p.m.
7 - 12:52 p.m.
8 - 12:58 p.m.
9 - 1:35 p.m.
10 - 1:42 p.m.
11 - 1:50 p.m.
12 - 1:57 p.m.

13 - 3:19 p.m.
14 - 4:20 p.m.
15 - 4:40 p.m.
16 - 5 p.m.
17 - 5:19 p.m.
18 - 5:44 p.m.
19 - 5:59 p.m.
20 - 6:10 p.m.
21 - 6:24 p.m.
22 - 6:41 p.m.

It's ridiculous! It was aired twice within as little as four minutes! And I'm sure I missed some in that 2-4:20 p.m. range, because I was busy at the time and didn't always have the volume turned up enough to hear, and it's possible I missed one or two airings because I wasn't looking at the TV.

What's the reason? What's the point!? Are they trying to make us all mad? I used to love the bit, particularly the song, but it's just gotten old. In two days. Two days of nearly nonstop airings.

I'm finished now and ready to post, but Pardon the Interruption is currently in commercial, and I don't want to miss one last airing.


Waiting ...


Waiting ...


OK, it's back. No airing between 6:41 and 6:49 p.m. ET.

Resume your lives.

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